Msg.ai
Marketing Internship
Job Responsibilities
- Leverage data to understand and identify areas of growth for in-depth paid marketing channel performance across different regions and countries
- Integrate multiple 1st and 3rd party APIs & data sources into structured datasets to generate automated performance tracking dashboards
- Create reports/dashboards by compiling data from different platforms (Salesforce, Hubspot, Google Analytics, etc.)
- Ensure data cleanliness, aligning data sets to stakeholder objectives for reporting & analysis
- Develop regional view by markets & channels to measure performance and optimize investment across digital marketing & e-commerce activity
- Document key findings for growth opportunities. Conduct ad-hoc analyses on key areas of the business
Requirements
- Prior work or academic experience with MS Excel, PowerPoint
- Knowledge of analysis tools like R, Python
- Analytically inclined, exceptional organisational skills, with rigorous attention to detail
- Strong interpersonal and communication skills
- Ability to learn and thrive in a fast-paced environment