Summer 2020 - Marketing Intern

BlueCross BlueShield of WNY

Marketing Internship

Buffalo

Summer 2020 - Marketing Intern

2606BR

Job Description

The Marketing Intern is responsible for supporting marketing projects that are aligned with the strategic and financial goals of the organization and business segments. The Marketing Intern will work with the Marketing team, including the Manager of Consumer Marketing, to assist with the execution of various marketing and communications tactics, including but not limited to the development of collateral, presentations and reports, corporate sponsorship programs, community events support and other projects as needed.
This is a paid opportunity, for all semesters, during normal business hours. The student must be able to work between 20 - 25 hours per week at our corporate headquarters located in downtown Buffalo with some local offsite work possible. Potential opportunity to continue through yearend.

This internship presents the following Learning Objectives:

  • A clearer understanding of the health care industry and health insurance functions (sales, product development and marketing).
  • Participation in a wide range of marketing initiatives for multiple constituents including, members, groups, providers, and brokers.
  • A clearer understanding of our brand in the WNY community, as well as on a national level.
  • Opportunity to develop and utilize project management skills which can be applied to any business setting.
  • How to effectively communicate and interact with all levels of management.

Company

BlueCross BlueShield of WNY

About Us

BlueCross BlueShield of Western New York is a division of HealthNow New York Inc., one of New York’s leading health care companies that provides access to quality health care and solutions for members throughout Upstate New York. Since 1936, BlueCross BlueShield has helped millions of people gain access to health care. Headquartered in Buffalo, NY, the company is an independent Licensee of the BlueCross BlueShield Association. As the region’s leading health plan, serving over 800,000 members, BlueCross BlueShield believes in taking small steps towards healthier living. You can visit our website at www.bcbswny.com.

Status

Part Time Temporary or Per Diem

Hours

Flexible

Location

Buffalo

State

New York

Knowledge and Skills

Required Skills and experience:

  • Students entering either their Senior year or a Graduate Program in the fall of 2020 enrolled in Marketing, Business Administration, Communications or Health Care Management (must be enrolled in an accredited degree program for duration of the internship).
  • Excellent written and verbal communications skills.
  • Strong computer skills with intermediate proficiency with MS Word, Excel and PowerPoint.
  • Previous experience in a professional environment preferred. Must be customer-focused and comfortable interacting with all levels of the organization.
  • Ability to work independently in fast-paced environment and handle multiple responsibilities and changing priorities within a tight timeframe.

Education

Education:

  • Students entering either their Senior year or a Graduate Program in the fall of 2020 enrolled in Marketing, Business Administration, Communications or Health Care Management (must be enrolled in an accredited degree program for duration of the internship).

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.

Job Category

Internships