Technology Marketing Intern

UCSB Office of Technology & Industry Alliances

Marketing Internship

This position is focused on marketing tasks in the process of university technology transfer. Technology transfer is a process in which interested parties license the rights to the intellectual property of inventions developed by UC Santa Barbara’s students and faculty. These parties then commercialize the inventions into products and services for the public’s benefit. Attracting licensees to university technology requires outreach and promotion.

The process begins with extracting the key information about an invention and translating it into a compelling marketing description. That description is then sent to a list of contacts that will be generated by a mix of existing office contacts and various referrals. Once the campaign is in motion, the technology marketing intern would be expected to nurture leads and pay close attention to licensing opportunities that arise.

This position can accommodate a wide swath of interests from law and technology development to entrepreneurship and marketing strategy. There will be opportunities to interact directly with faculty and experience nascent-stage technology straight from its inventors. Another key feature of the Office of Technology & Industry Alliances (TIA) is supporting university startups, many of which are formed on the foundation of university technology. Through these operations, applicants can also gain exposure to the local entrepreneurship environment.

Key Responsibilities

  • Turn technical descriptions of inventions into compelling, value-based marketing materials
  • Conduct market research for relevant companies to contact in marketing campaigns
  • Set up email communications with potential licensees (MailChimp experience is a plus)
  • Maintain contact database (Salesforce experience is a plus)
  • Draft newsletter copy
  • Keep abreast of events that pertain to the UCSB community of entrepreneurs

A suitable candidate will,

  • Be comfortable participating in both scientific and business discussions
  • Be able to recognize the marketable aspects of a technology within documents that will be highly technical
  • Have demonstrable experience with technical writing
  • Attention to minute copywriting details
  • Be reliable with documenting their work and communicating with stakeholders
  • Familiar with marketing operations and basic principles of marketing strategy
  • Experience with Microsoft Office applications (Word, Excel, Outlook)

Job Type: Internship

Salary: $12.00 /hour

Experience:

  • Market Research: 1 year (Preferred)
  • Technical Writing: 3 years (Preferred)
  • Event Marketing: 1 year (Preferred)
  • Marketing: 1 year (Preferred)

Education:

  • High school or equivalent (Required)

Location:

  • Goleta, CA 93117 (Required)

Work Location:

  • One location

Benefits:

  • Flexible schedule

Schedule:

  • Monday to Friday
  • No weekends
  • Day shift